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Author: Inés Pereira
Es licenciada en Ciencias de la Comunicación y tiene un posgrado en Marketing y Estrategia. Es Asesora de Comunicación en Essência - Comunicação Completa, donde forma parte del equipo del Departamento de Comunicación y Educación Ambiental - Essência do Ambiente - que utiliza las herramientas de comunicación como aliadas en el proceso de sensibilización y educación ambiental.
After an interminable struggle, MEPs passed the Nature Restoration Law with 329 votes in favour and 275 against in February 2024, and the Council of the European Union gave the final go-ahead in June. The legislation entered into force on …
Portuguese companies not prioritising circular economy
The study “General assessment of the reality of the business fabric in Portugal in terms of the circular economy”, carried out by CIP – Confederação Empresarial de Portugal in collaboration with EY-Partheon, as …
“We have to change the way we consume, the way we produce and the way we dispose of our waste. That is the reality of our world. Change is inevitable. This Treaty, this instrument that we are working on, …
¿Sabía que dos tercios de este plástico se convierten rápidamente en residuos, gran parte de los cuales acaban contaminando la tierra, el mar y el aire, entrando cada vez más en la cadena alimentaria humana? Entonces, ¿qué podemos hacer para
In order to ensure a just and inclusive ecological transition, the Council of Europe adopted in June 2022 a recommendation to ensure a just transition to climate neutrality. Member States are invited to adopt measures that address the social …
In recent years, the European Union (EU) has taken several steps to address today’s environmental challenges. The European Green Pact, Agenda 2030 and Fit for 55 are among them and will help Europe to become climate neutral by boosting …
ARE THE NEW CONSUMERS GOING TO ALLOW EVERYTHING TO BE PAINTED IN GREEN?
EU prepares new rules to combat “greenwashing”
Recently, the European Parliament and the Council agreed in principle to adopt new measures to combat misleading practices such as …
Now, before reflecting on the strategies being implemented by the European Union to prevent this practice and how consumers are dealing with this problem as agents of change, let’s really understand what this concept consists of. Basically, “greenwashing” …